Overview
Imagine… You want to improve the usability of the product list. Here are the steps I suggest.
Focus
E-commerce
Product list
Usability
Filtering
Sorting
Drop-down list
Microinteractions
Tools
Figma
Offering users an appropriate number of items to review helps them better estimate the scope of the list and efficiently determine their next steps.
2. Using “Load More”
The number of items is also displayed at the bottom of the page near the "Load More" button. Compared to traditional pagination and endless scrolling, this approach has three main benefits:
Users can compare all items on one page.
The helpful links remain easily accessible.
It serves as a natural stopping point that encourages users to consider their next steps.
3. Combining Variations of a Product into a Single List Item
By grouping available colors and variations under a single list item, users can more accurately assess the range of products and quickly find suitable options.
4. Providing Essential Product Details
Each product list item includes the following components:
User reviews are more persuasive when they include both the average rating and the total number of reviewers:
5. Enable Sorting
Allowing users to rearrange products in the list based on their interests makes it easier for them to navigate the product catalog.
6. Enable Filtering
Offering at least five essential filter types makes the browsing process more manageable.
Displaying the applied filters in an overview helps users revise and keep track of their selections.